Cookie Policy

Purpose: Display relevant advertisements and measure the effectiveness of our advertising campaigns.

Cookies:

_gcl_au: Used by Google AdSense for experimenting with advertisement efficiency across websites.

_gac: Contains campaign-related information for the user. If you have linked your Google Analytics and Google Ads accounts, this cookie will be read by Analytics to determine demographic and interest information.

_gcl_aw: Used by Google AdWords to understand how users interact with the website after clicking on an ad. It may also be used for conversion tracking.

_gcl_dc: Used by Google AdSense to experiment with advertisement efficiency across websites.

_ga: Used to distinguish users. It is a part of Google Analytics and collects information about how users interact with the website.

_gid: Used to distinguish users. It is a part of Google Analytics and collects information about how users interact with the website.

Purpose: Display relevant advertisements and measure the effectiveness of our advertising campaigns.

Cookies:

_uetsid: Used by Microsoft Advertising to track user activity on the website after clicking on an ad. It helps measure the effectiveness of advertising campaigns.

_uetvid: Assigned to identify users coming from the same ad network. It is used for tracking the user’s actions on the site after clicking on an ad.

MUID: Microsoft User Identifier cookie. It is used to uniquely identify a user for personalized advertising.

MUIDB: Similar to MUID, this cookie is used to uniquely identify a user for personalized advertising.

SRCHD: Used to store and track user preferences on Microsoft sites.

SRCHUSR: A unique identifier used to preserve user preferences across page requests.

Purpose: Efficiently manage and deploy various tags on our website, including those from Google Ads, Microsoft Ads, and other analytics tools.

Cookies:

_uetvid: Used by Microsoft Advertising to track user activity on the website after clicking on an ad. It helps measure the effectiveness of advertising campaigns.

_uetvid_exp: Records the expiry time for the _uetvid cookie.

MUID: Microsoft User Identifier cookie. It is used to uniquely identify a user for personalized advertising.

MUIDB: Similar to MUID, this cookie is used to uniquely identify a user for personalized advertising.

SRCHD: Used to store and track user preferences on Microsoft sites.

SRCHUSR: A unique identifier used to preserve user preferences across page requests.

NAP: This cookie is used to control the number of times a user sees a particular ad.

ANON: An anonymous identifier to help improve ad relevance and ensure that ads are not repeated to users who have already seen them.

Purpose: Measure the effectiveness of our Facebook advertising by understanding actions taken on our site.

Cookies:

_fbp: This cookie is used by Facebook to deliver a series of advertisement products on Facebook. It helps measure and improve the effectiveness of advertisements.

fr: The fr cookie is set by Facebook to show relevant advertisements to users and measure and improve those advertisements.

tr: The tr cookie is used by Facebook to deliver a series of advertisement products on Facebook. It helps measure and improve the effectiveness of advertisements.

Purpose: Analyse how users interact with our website to improve its performance and user experience.

Cookies: 

_ga: Used to distinguish users. Expiration: 2 years.

_gid: Used to distinguish users. Expiration: 24 hours.

_gat: Used to throttle request rate. If Google Analytics is deployed via Google Tag Manager, this cookie will be named dc_gtm. Expiration: 1 minute.

AMP_TOKEN: Contains a token that can be used to retrieve a Client ID from AMP Client ID service. Other possible values indicate opt-out, inflight request, or an error retrieving a Client ID from AMP Client ID service. Expiration: 30 seconds to 1 year.

__utma, __utmb, __utmc, __utmt, __utmv, __utmz: Cookies are associated with Google Analytics and are used to collect information about how visitors use the site. They help track visitor behavior and measure site performance.

gac : Contains campaign-related information for the user. If you have linked your Google Analytics and Google Ads accounts, Google Ads website conversion tags will read this cookie.

Purpose: Pinterest may use cookies for various purposes, including personalizing content and ads, providing social media features, and analysing traffic.

Cookies:

_pinterest_ct_rt: This cookie is used by Pinterest to track the conversion rate of ads delivered by Pinterest. Expiration: Varies.

_pinterest_ct_ua: This cookie is used by Pinterest to track the user-agent for conversions. Expiration: Varies.

_pin_unauth: This cookie is set when a visitor interacts with a Pinterest widget or saves a Pin. It is used for tracking Pinterest users. Expiration: 1 year.

_pinterest_sess: This cookie is used to maintain the user’s session on Pinterest. Expiration: Session duration.

Purpose: Twitter (X) may use cookies for various purposes, including delivering and measuring the effectiveness of advertising and services.

Cookies: 

personalization_id: This cookie is used to tailor content to your preferences and interests on Twitter.

guest_id: This cookie is used to identify you as a guest user on Twitter.

remember_checked_on: cookie is used to remember your login preferences on Twitter.

lang: This cookie stores your language preferences.

auth_token, twid: These cookies are used for authentication and to maintain your session on Twitter.

kdt, guest_id, personalization_id, external_referer: Cookies are used for tracking and analytics on Twitter.